
Learn how target trial emulation provides a structured framework for drawing causal inference from real-world evidence (RWE) to support healthcare decisions.

Learn how target trial emulation provides a structured framework for drawing causal inference from real-world evidence (RWE) to support healthcare decisions.

An overview of value-based contracting (VBC) in pharmaceuticals, where drug prices are tied to patient outcomes. Learn about models, challenges, and examples.

A detailed overview of IQVIA's technology solutions for life sciences. Learn about platforms for data management, commercial engagement, analytics, and RWE.

This article details AI applications in pharmaceutical business intelligence, covering drug discovery, clinical trials, supply chain, real-world evidence, and market intelligence.

Learn how Power BI consultants apply business intelligence to pharmaceutical data, addressing regulatory needs, clinical trial insights, and RWE analysis.

An in-depth analysis of how artificial intelligence is transforming clinical data management across US healthcare, from EHR documentation to clinical trials and real-world evidence.

Comprehensive overview of Oracle's role in the pharmaceutical industry, covering their Health Sciences solutions, cloud infrastructure, compliance features, and case studies of successful implementations at major pharma companies.

Practical guide for Market Access teams and field representatives on handling common payer objections in oncology, including strategies for verbal and written communications, real-world examples, and response frameworks.

A comprehensive guide to the leading commercial analytics software platforms for pharmaceutical companies, covering sales forecasting, field force effectiveness, market access analysis, real-world evidence integration, customer segmentation, and omnichannel marketing optimization.