Off-Label Promotion: A Compliance Guide for MSL Teams
Learn the FDA regulations for off-label promotion and how MSL teams can maintain compliance. This guide covers USPI boundaries and best practices for scientific
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Articles tagged with “medical-affairs”
KOL Mapping: A Pharma Playbook with Methods & Templates
Learn the complete KOL/HCP mapping process for pharma. This playbook covers data-driven methods for KOL identification, segmentation, and network analysis.
How to Handle Payer Objections in the U.S. Oncology Market: A Comprehensive Guide
Practical guide for Market Access teams and field representatives on handling common payer objections in oncology, including strategies for verbal and written communications, real-world examples, and response frameworks.
KOL Tiering in the US Pharmaceutical Industry: Definition, Criteria, and Best Practices
A comprehensive guide to Key Opinion Leader (KOL) tiering in pharmaceutical marketing, covering definition, strategic importance, tiering criteria, engagement strategies, and compliance considerations for U.S. pharma companies.
Veeva Engage: Digital HCP Engagement for Pharma and Life Sciences
A comprehensive overview of Veeva Engage, exploring how this cloud-based platform enables pharmaceutical and life sciences companies to interact with healthcare professionals (HCPs) through compliant digital channels, including virtual meetings, messaging, and content sharing.