ROI Ladder

The infographic visualizes a strategy called the "ROI Ladder" which breaks down the implementation of AI CRM into three stages: Crawl, Walk, and Run. A blue ladder ascends from the bottom left. The bottom rung has a blue person climbing. The middle rung features an orange person climbing. The top rung shows a red person, transitioning off the ladder in a running motion. A thick, upward-sloping red arrow extends from the bottom left to the upper right, above the ladder, labeled "ROI" in white letters. To the right of each figure, there is a rounded rectangular label matching each figure's color. These labels are "Crawl" in blue, "Walk" in orange, and "Run" in red. The background is a light blue sky with a white cloud in the upper left. The bottom right displays the text "intuitionlabs.ai" as a logo or source.