Case Study: Enhancing Scilex Holding Company's Commercial Operations
How custom Veeva MyInsights dashboards powered by Veeva Nitro revolutionized field sales analytics and performance tracking
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Executive Summary & Client Overview
Scilex Holding Company partnered with IntuitionLabs.ai to revolutionize their field sales analytics and performance tracking through custom Veeva MyInsights dashboards.
Scilex Holding Company (Nasdaq: SCLX) is a revenue-generating biopharmaceutical company dedicated to acquiring, developing, and commercializing non-opioid pain therapies. Their mission centers on revolutionizing pain management through innovative delivery systems, maintaining a diverse pipeline, and upholding strong ethical principles.
Key Products
- ZTlido® - FDA-approved for post-herpetic neuralgia (PHN) pain relief
- ELYXYB® - FDA-approved oral solution for acute migraine treatment
Key Challenges
Veeva MyInsights Implementation
Custom analytics dashboards powered by Veeva Nitro for real-time sales performance tracking
Real-time Analytics
Daily automated updates ensuring timely availability of critical insights
Unified Data View
Integration of prescription data, claims information, and CRM metrics in one place
Enhanced Efficiency
Significant reduction in pre-call planning time through instant access to comprehensive data
Solution Components
Territory Performance Dashboard
Visual tracking of prescription trends with detailed breakdowns by payment channel
Pre-Call Planning Tool
Comprehensive HCP profiles with prescription history and interaction tracking
Resource Optimization
Sample distribution and event ROI tracking with actionable insights
MyInsights represent a true breakthrough for our commercial operations. For the first time in our company history, we have a solution that aggregates claims data, prescription information, goal tracking, and CRM activities in one place with daily automated updates.
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Get detailed insights into how Scilex Holding Company transformed their commercial operations with Veeva MyInsights dashboards. Learn about the implementation process, challenges overcome, and measurable results achieved.
Key Dashboard Features
Comprehensive analytics tools designed for pharmaceutical sales excellence
Weekly TRx Trend Analysis
Track prescription volume trends with payment channel breakdowns
Download Case StudyPrescriber Intelligence
Identify top prescribers and monitor prescription patterns
Download Case StudyTechnical Implementation
The solution leverages Veeva Nitro's robust data warehouse capabilities and MyInsights' visualization tools to create a seamless, integrated analytics platform.
Daily automated data processing ensures sales representatives always have access to the most current information for decision-making.
- Unified Data Warehouse: Centralized repository for all commercial data
- Automated Pipelines: Regular data ingestion with minimal IT overhead
- Cloud Infrastructure: Scalable Amazon Redshift backend
- Real-time Processing: Daily automated updates
- Mobile Optimization: Full functionality on field devices
Territory Insights Dashboard
A comprehensive performance tracking tool providing sales representatives with territory-level analytics including weekly TRx trend analysis, goal attainment metrics, prescriber intelligence, call activity analysis, and resource utilization tracking.
Account-Level Pre-Call Planning Dashboard
A tactical tool enabling representatives to prepare effectively for individual HCP interactions with comprehensive account profiles, prescription performance data, sample history, and market comparison insights.
Ready to transform your sales operations?
Download our detailed case study and contact IntuitionLabs.ai to schedule a demo of our Veeva MyInsights solutions.
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