Healthcare Stocks and IPOs: Investing in Change??
AHealthcareZ - Healthcare Finance Explained
@ahealthcarez
Published: October 9, 2021
Insights
This video provides an in-depth exploration of the complexities and often misleading narratives surrounding healthcare stock investments and IPOs, using Privia Health as a primary case study. Dr. Eric Bricker, leveraging his extensive background as a physician, hospital finance consultant, and healthcare entrepreneur, highlights the pervasive confusion in quarterly earnings calls across the healthcare industry. He argues that despite his deep industry knowledge, understanding the true underlying economics and strategic direction of many healthcare companies from their public statements is exceedingly difficult, often due to a disconnect between stated goals and actual business practices.
The presentation delves into the operational model of Privia Health, initially described as a "practice enablement company," which Dr. Bricker clarifies as an Independent Practice Association (IPA). He explains that IPAs serve as a confederacy for physician practices, primarily for administrative and billing purposes. Their core functions include negotiating better fee-for-service reimbursement rates from insurance carriers, facilitating collective purchasing and integration of Electronic Medical Records (EMRs), and professionalizing revenue cycle management (billing and collections) – areas where individual physician practices often struggle. This aggregation of small practices under a common tax ID provides them with increased negotiating power and operational efficiencies.
Initially, Privia Health positioned itself around the promise of value-based care (VBC), focusing on primary care physicians in the DC/Maryland/Virginia area. The VBC model, particularly capitation, aimed to incentivize physicians to manage patient populations more effectively, reducing overall healthcare costs by preventing hospitalizations and specialist visits, thereby allowing practices to keep the savings. However, as the anticipated widespread adoption of ACOs (Accountable Care Organizations) and alternative payment models by commercial insurers and Medicare (CMMI) did not fully materialize, Privia pivoted its strategy. They began acquiring specialist practices, such as dermatologists, OB/GYNs, and surgeons, who predominantly operate on a fee-for-service basis and have little to no involvement in value-based care models. This strategic shift created a fundamental misalignment: Privia's IPO narrative centered on value-based care and cost reduction, while its actual economic engine became the expansion of fee-for-service, which inherently drives higher healthcare utilization and costs. Dr. Bricker concludes by warning investors that this kind of strategic obfuscation is not unique to Privia but is a common theme among major insurance carriers and other large healthcare companies, urging caution when investing in companies touting "change" that may not reflect their true financial incentives.
Key Takeaways:
- Complexity of Healthcare Finance: The healthcare industry's financial reporting and corporate communications are often intentionally vague and confusing, making it difficult even for industry veterans to discern the true underlying business models and economic drivers.
- Role of Independent Practice Associations (IPAs): IPAs like Privia Health aggregate physician practices to achieve economies of scale and increased negotiating power, primarily focusing on administrative functions, EMR integration, revenue cycle management, and fee-for-service contracting.
- Operational Challenges for Physician Practices: Small physician practices frequently struggle with efficient EMR implementation, effective revenue cycle management (billing and collections), and negotiating favorable reimbursement rates with insurance carriers, making them targets for IPA roll-ups.
- Value-Based Care (VBC) Mechanics: VBC, particularly capitation, aims to put physicians at financial risk for their patient population's total cost of care, incentivizing proactive health management to reduce hospitalizations and specialist visits.
- Strategic Shift from VBC to Fee-for-Service (FFS): The anticipated widespread adoption of VBC models (e.g., ACOs, alternative payment models) did not fully materialize in the commercial insurance sector, and government initiatives like CMMI scaled back their aggressive push, leading companies like Privia to pivot towards FFS models.
- Misalignment of IPO Narratives and Business Realities: Healthcare companies often present an IPO or earnings narrative focused on innovative, cost-saving value-based care, while their actual growth and profitability are increasingly driven by traditional fee-for-service models that can lead to higher healthcare costs.
- Fee-for-Service Drives Higher Costs: The inherent incentive of fee-for-service models is to perform more services at higher reimbursement rates, which directly contributes to increased healthcare utilization and overall costs, contrary to the goals of value-based care.
- Private Equity Roll-up Strategy: The aggregation of numerous small, often struggling, physician practices (a "roll-up") is a classic private equity strategy to create larger entities with greater market power and operational efficiencies before taking them public.
- Importance of Understanding Underlying Economics: Investors and industry stakeholders must look beyond corporate rhetoric and deeply analyze the actual economic drivers and operational strategies of healthcare companies to understand their true impact on healthcare costs and quality.
- Caution for "Investing in Change": The video serves as a warning that companies touting "new" and "innovative" initiatives to lower healthcare costs might, in practice, be perpetuating or even exacerbating the existing fee-for-service system that drives costs higher.
Key Concepts:
- Practice Enablement Company: A term used to describe organizations that provide administrative, IT, billing, and contracting support to physician practices, often to help them navigate complex healthcare landscapes.
- Independent Practice Association (IPA): A group of independent physicians who band together for administrative and contracting purposes, allowing them to negotiate collectively with insurance carriers and manage shared services.
- Value-Based Care (VBC): A healthcare delivery model where providers are paid based on patient health outcomes, quality of care, and efficiency, rather than the volume of services provided.
- Capitation: A payment arrangement where healthcare providers receive a fixed amount of money per patient per unit of time, regardless of how many services the patient uses.
- Accountable Care Organizations (ACOs): Groups of doctors, hospitals, and other healthcare providers who come together voluntarily to give coordinated high-quality care to their Medicare patients.
- Alternative Payment Models (APMs): Payment approaches that give added incentives to provide high-quality and cost-efficient care, often linked to VBC initiatives.
- Fee-for-Service (FFS): A traditional payment model where providers are paid for each service they perform, such as a doctor's visit, test, or procedure.
- Revenue Cycle: The entire process of managing claims processing, payment, and revenue generation from patient services.
Examples/Case Studies:
- Privia Health: Used as the central case study, illustrating a company that started with a value-based care narrative but shifted its strategy to primarily acquire fee-for-service specialist practices due to market realities, creating a disconnect between its public story and its underlying economic drivers.