ULG Integration with VEEVA VAULT PROMOMATS PLATFORM
United Language Group
/@unitedlanguagegroup
Published: October 2, 2022
Insights
The video details the integration of United Language Group’s (ULG) services directly into the Veeva Vault PromoMats platform, providing a specialized solution for managing content localization and translation within the pharmaceutical and life sciences industries. The primary objective of this partnership is to create a seamless, efficient workflow that allows Veeva Vault users to manage the entire lifecycle of multilingual content—from initial submission to final distribution—without needing to exit the platform. This in-platform management capability is crucial for reducing manual steps, minimizing the risk of errors associated with file transfers, and accelerating the deployment of essential promotional and medical materials across global markets.
The integration addresses a significant pain point in global commercial operations: the complexity and time consumption of localizing content while maintaining strict regulatory adherence. By streamlining the process, the ULG integration expedites the importing, reviewing, and approval procedures for translated materials. This efficiency gain is directly linked to reducing the time-to-market for pharmaceutical products, ensuring that sales teams and healthcare professionals receive approved, localized content rapidly. The unified system ensures that all content versions, both source and translated, reside within the controlled Veeva environment, which is essential for maintaining robust version control and auditability.
A core focus of the solution is ensuring compliance within the highly regulated Life Sciences industry. The video highlights ULG’s expertise in navigating these regulations, ensuring that the translation and subsequent review processes adhere to stringent global standards (such as those governing promotional materials). By keeping the critical review and approval steps within Veeva Vault PromoMats, the integration leverages the platform’s inherent compliance features, facilitating automated audit trails and structured sign-offs by Medical, Legal, and Regulatory (MLR) teams. This approach transforms the traditionally fragmented translation process into a structured, compliant, and auditable digital workflow, significantly mitigating the risk of distributing unauthorized or non-compliant multilingual content.
Key Takeaways:
- The ULG integration with Veeva Vault PromoMats establishes an end-to-end content localization workflow that is fully managed within the Veeva ecosystem, eliminating the need for manual file exports and external platform management.
- A primary benefit is the significant reduction in time-to-market for multilingual content, enabling pharmaceutical companies to accelerate global product launches and rapidly deploy localized materials to various international markets.
- The integration supports the complete content lifecycle, encompassing the submission of source materials, professional translation, in-platform review by stakeholders, compliant MLR approval, and final distribution.
- The solution leverages ULG’s deep experience in the Life Sciences sector to ensure that all translated materials and the associated workflow adhere strictly to global regulatory compliance standards for promotional content.
- By confining the review and approval stages to Veeva Vault, the system automatically generates comprehensive and immutable audit trails, satisfying GxP and 21 CFR Part 11 requirements for content governance and regulatory tracking.
- This streamlined approach enhances operational efficiency for commercial and medical affairs teams by centralizing the management of content destined for diverse geographic regions and languages, improving scalability.
- The integration serves as a blueprint for how specialized external services (like language translation) can be effectively integrated into core enterprise platforms (like Veeva) to maximize technology investment and optimize complex, regulated business processes.
- The system specifically addresses the common bottleneck of the MLR review process for translated materials, allowing multiple regulatory bodies and internal experts to efficiently sign off on localized versions simultaneously.
- Veeva Vault functions as the single source of truth for both the original and localized assets, simplifying asset management, ensuring consistency, and facilitating quick retrieval during internal or external regulatory inspections.
- The partnership emphasizes the necessity of combining technology integration with deep industry knowledge to solve complex regulatory challenges, moving beyond simple technical translation to compliant localization.
Tools/Resources Mentioned:
- Veeva Vault PromoMats Platform
- United Language Group (ULG)
Key Concepts:
- Veeva Vault PromoMats: A specialized cloud-based content management solution utilized by life sciences companies for the compliant management, review, and approval of promotional, marketing, and medical materials.
- Content Localization: The comprehensive process of adapting content (linguistically, culturally, and legally) for specific target markets, which is critical for global pharmaceutical operations.
- MLR (Medical, Legal, Regulatory) Review: The mandatory, highly structured internal process within pharmaceutical companies where content must be reviewed and approved by specialized teams to ensure accuracy, compliance, and legal defensibility before distribution.
- Audit Trail: An automated, chronological record of all actions, changes, and approvals related to a piece of content, essential for demonstrating regulatory compliance (e.g., GxP, 21 CFR Part 11).