Veeva Vault PromoMats is a comprehensive, cloud-based application built on the Veeva Vault Platform, specifically designed for the life sciences and pharmaceutical industries to manage the full lifecycle of promotional content. It combines content creation, Medical, Legal, and Regulatory (MLR) review, digital asset management (DAM), and distribution capabilities into a single system, ensuring complete visibility and control over all commercial materials.
The platform automates the end-to-end process to accelerate time-to-market while maintaining strict compliance across all channels and geographies. Key compliance features include automated claims linking to reference documents, version control, expiration management, and detailed audit trails, which also serve as defensible evidence during regulatory inspections.
Vault PromoMats supports global content management by enabling the sharing and localization of assets across markets, reducing content development costs and promoting reuse through features like the Brand Portal. It seamlessly integrates with other Veeva Commercial Cloud applications, such as Veeva CRM, to ensure only the latest approved content is distributed to field teams and digital channels.
Target users include marketing, medical affairs, regulatory affairs, and legal professionals within pharmaceutical, biotech, and emerging life sciences companies. The platform is noted for its user-friendliness, superior workflow management, and high reliability for regulated content.