Salesforce Life Sciences Cloud (LSC) is an end-to-end, intelligent engagement platform built on the Salesforce Einstein 1 Platform and Data Cloud, specifically for the pharmaceutical, biotechnology, and medical technology industries. It unifies data, workflows, and teams across the entire product lifecycle, from R&D and clinical research through medical affairs, commercial operations, and patient services.
LSC is designed to address industry challenges like data silos, strict regulatory compliance, and the need for better patient outcomes. A core component is Agentforce, which provides industry-specific, AI-driven automation and intelligent agents to streamline complex workflows and enhance productivity across every role.
Key Capabilities and Features:
- Smarter Clinical Trials: Accelerates R&D by integrating real-time health data, enabling intelligent site selection, and using AI for participant auto-matching and recruitment. It simplifies enrollment with self-service portals and customized e-consent forms.
- Patient-Centric Services: Empowers teams to deliver personalized support through intelligent case management, personalized patient portals, co-pay assistance, and next-best-action workflows.
- Connected Commercial Engagement: Unifies sales, marketing, and prescribing behavior data for a single, cohesive view, enabling personalized interactions with Healthcare Professionals (HCPs). It includes Field Inventory Management for tracking medical devices and drug samples.
- Advanced Therapy Management (ATM): Simplifies multi-step scheduling and tracking for complex treatments like cell or gene therapies.
- Regulatory Compliance: Built with purpose-built data models to ensure adherence to regulations like HIPAA, GDPR, and FDA 21 CFR Part 11.
Target Users: Pharmaceutical Companies, Biotechnology (Biotech) Organizations, Medical Technology (MedTech) Companies, and Contract Research Organizations (CROs).